What do clients truly value in their agency?

Do you think your clients are happy with your work? In a recent Upstream survey, 30% of clients are far from it.

For Business Developers, making the sale is about talking to your potential client’s objectives and what you can do, or not do, to meet them. In our report, ‘What do clients truly value in their agency?’ you can find out what matters most to clients and tailor your approach to ensure it resonates.

We surveyed over 50 client-side marketers to find out their opinion on agency relationships, and what it is they value. Read our report to find out what clients think about:

  • Timely communication and investing in a personal relationship
  • Setting and meeting KPIs
  • Quality vs quantity of work
  • What the best agencies are doing differently…

Click here to get your copy of the report.

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