Upfront announces next masterclass with Propeller PR – 4th April 2019, The Charlotte Street Hotel
Join us for breakfast, insights and round table discussions where we will be having a spring clean of your agency Business Development and PR plan, making sure you have everything to stay on track for the rest of the year.
With the year in full swing, it is a good time to take a moment to see how those all important Business Development and PR plans are taking shape, review progress and make any changes that are needed to stay on track. Alternatively, if you don’t yet have a plan, it’s not too late!
We’ve organised a morning Masterclass on the 4th April, bringing together a range of agency peers to cover some of the areas that will be vital to your success over the rest of the year. These will be practical, interactive sessions where we’ll share ideas and discuss specific issues and challenges you may be facing.
Opening our discussion as keynote speaker will be Bronwen Andrews, Head of Business Development for the UK and Europe at Grayling. Bronwen’s career in new business includes working at Edelman and Publicis’s MSLGROUP, helping win clients such as Coca-Cola and Netflix. She will share her experience and insights to help make sure you stay on track throughout the year.
The rest of the morning will be an interactive workshop session with table discussions. Each table will be hosted by an expert practitioner on a specific topic, where you will be invited to share pain points, ideas and advice with peers. After 20 minutes you move to another table and another topic!
The table discussions will be led by:
Auditing your new business success, sharing insights from the JFDI New Business Barometer – Camilla Honey (Managing Director, JFDI)
Content/tips for ideas, formats, distribution – Branwell Johnson (Director of Content, Propeller Group)
How to build your network – Rose Bentley (Director of Strategy, Propeller Group)
Insights and strategies to build a successful Business Development programme – Jody Osman (Managing Director, Upfront Business Development)
The morning will give you a good opportunity to gain insight, see how other agencies are getting on and ensure you have everything in place to help make sure your plans for the year are on track.
Register for tickets here.
For further information, contact Leiley Sanei on 020 3861 4450.