When we started working with mobile agency Hi Mum! Said Dad, much of its work was through other agencies. We helped win Cadbury as its first direct client in the FMCG sector, with the brief to develop and launch the brand’s mobile site. We also helped the agency secure a place on the roster of Cadbury’s owners, Mondelez International, who they have recently done additional work for other brands such as Maynards.



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